Make one source of truth
Open Dashboard > Settings > Business and review Business Information and Contact Information. The same identity should appear on your storefront, checkout confirmations, Google properties, social profiles, and customer replies.
Plan availability: Business settings, a public storefront, standard pages, and basic customer-facing contact information are Free. Pro and Scale add optional domain, marketing, and email capabilities according to the active matrix. Legacy Lifetime retains platform features.
Review the important fields
- Use the exact public business name customers recognize.
- Keep business email, phone, and address current; decide which details should be public before saving.
- Review tax settings and product/checkout language separately from contact copy.
- Use Save Business Settings, then check the live Contact page and a confirmation email.
- Update Google Business Profile and social profiles when the public name, address, hours, or website changes.
What customers see
Customers may see your identity in the header, footer, contact page, structured data, order messages, and search results. Conflicting names or phone numbers make a legitimate shop look unreliable.
Common problems
- Google shows an old address. Update Business Settings and the external Google profile, then allow time for recrawl.
- Hours are still wrong. Edit Operating Hours in SEO Settings; Business Settings contact details and Checkout pickup schedules serve different roles.
- The public phone number is missing. Confirm it is saved in Contact Information and open the live site rather than relying on the form state.
- The address changed but domain/email setup did not. Business address and DNS ownership are separate; review both before announcing the move.
Next steps
Keywords
Business Settings, Business Information, Contact Information, business name, address, phone, email, local SEO, public details